ODELL BECKHAM JNR & OTHERS FRONT THE NEW DANILE WELLINGTON ICONIC LINK CAMPAIGN Daniel Wellington ( no he isn’t related Banky Wellington) introduces its Iconic Link collection with a massive star-studded campaign. The Filip Tysander-founded brand enlists brand ambassadors Odell Beckham Jr., Paulo Dybala, Lay Zhang, and Ayushmann Khurrana, among others to front the new advertisement. The entertainers take to…
Lionel Messi, the talismanic forward for Argentina and FC Barcelona, received the FIFA Best Award for the Best Player of the Year yesterday night. In a star-studded event held in Milan, Lionel Messi became the first man to win the coveted prize six times, beating Livepool FC’s Dutch defender Virgil Van Dijk and Cristiano Ronaldo, the Portuguese forward playing or…
Richard Mille, a manufacturer of luxury watches, has gone ahead to do something that pretty much every fashion ad apparel brand does these days; get publicity through sports. The symbiosis between sports and fashion isn’t surprising. Sports stars have been known to step out in some designer outfits once in a while, especially in social outings. Most of them use…
Puma, the popular sportswear brand, will debut its first smartwatch at IFA 2019. The Puma smartwatch is a partnership project between Puma and the Fossil group, and it has been rumored for about a year now. The sportswear brand is venturing into tech, following quite a lot of other contemporaries. Without wasting time, the Puma smartwatch will come with a…
Porsche, the popular manufacturer of luxury cars, has unveiled the Porsche Taycan, its first all-electric car. The unveiling is coming after years of name changes, concepts, teases, and soft shots. However, on Wednesday, the German automaker revealed the production version of the Taycan electric sports car. Originally dubbed the Mission E, the Porsche Taycan will be produced as two variants;…
