Versace Launches Men Spring / Summer 2023

The Spring/Summer men’s collection designed by Donatella Versace, a continuous game of contrasts: between classicism and modernity, between baroque and pop art, between different colors and patterns.

“When I work – Donatella said in an interview – I always think of generation Z and their enthusiasm in putting together contrasting ideas. Pop art meets classicism: an essential contrast for me, which makes you think and involve”

The above statement is a testament to the cultish appeal that Donatella has managed to cultivate – those that buy into brand buy into it. And we’re not just talking clothes – the truly obsessed out eat off Versace plates, sleep in Versace bed linens, stay in Versace hotels, and, after last night, will be drinking rhinestone reusable Versace drinking coffee cups the moment they hit stores, too! Yes, in what almost felt like a nod to the creative ingenuity born of having spent so much time in our houses over the past few years, homeware pieces were translated into keystone accessories —- think: cup-and-saucer belt clip-ons, the aforementioned glitzy refillables, and even gigantic, ornately decorated ceramic urns, tucked under the arm like clutches. 

The clothes toed a similar line between familiarity and zany eccentricity, with easily palatable louche suiting in muted stripes and cerulean blue and cargo-pocketed coats offset by the zing of acid python-effect outerwear and highlighter-hued zippered hobo bags and Pompeiian death-mask prints on inky satin polos and trousers that billowed with every step.

A flair for logomania proudly declared itself in allover ‘Versace’ prints on silky separates and roomy structured totes – if you’re a Versace boy, you’re gonna wanna let the world know it! – as well as the house’s instantly recognizable glinting gold leaf Medusa motifs.

Here are a Few Looks for your utmost pleasure